15andCounting resource kit
This resource kit has been developed for use by sexual and reproductive health advocates to make the case for greater political and financial commitment to meeting the sexual and reproductive health and education needs of young people.
HTML pages and even more resources will be available soon…
resource kit sections
What is the 15andCounting campaign?
Campaign background, why it exists and what it wants to achieve.
How can this resource kit work for me?
Overview of resource kit content
The 15andCounting campaign overview
Campaign objectives and goals
The 15andCounting key messages
Important statements that the campaign aims to communicate – to media, politicians or friends
The Count Me In Petition
What is the petition and what are we going to do with it?
An in depth guide on how to identify and engage with stakeholders and your community
A step by step guide for communicating the 15andCounting campaign messages to a wider audience through the media (Newspapers, TV and Radio)
Case studies and personal testimony
A short guide on how to bring your story to life using case studies
Background information on the campaign,, calendar of important dates, tips on running stakeholder meetings and much more
Template letter to stakeholder – introduction
Template letter to stakeholder – requesting meeting
Template letter to stakeholder – following meeting
Template press release – 15andCounting launch
Template photocall notice
Template event itinerary